MLMT 42: Mastering The Art of Persuasion

MLM Trigger Episode #42

Understanding how to use persuasion to your advantage from Blair Warren in his book The One Sentence Persuasion Course is something to learn and apply in your business.

Warren Blair is a persuasion expert who spent over a decade studying and using persuasion. During his journey, he broke down exactly how to persuade people in one simple sentence: "People will do anything for those who encourage their dreams, justify their failures, allay their fears, confirm their suspicions, and help them throw rocks at their enemies".

Here is a quick recap of Warren Blair’s explanations because he explains these concepts so perfectly. 

1. People will do anything for those who Encourage their dreams… you see as the leader, it’s vital that you first understand your audience’s dreams, then encourage them inside the new opportunity you are creating for them. 

Parents often discourage their children’s dreams “for their own good” and try to steer them toward more “reasonable” goals… and children accept this as normal until others come along who believe in them and encourage their dreams. When this happens...

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May you be wealthier,


The top producers in MLM don't make a list of 200 people, don't do home meetings or anything like that. They use something equivalent of a sales funnels.

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