MLMT 215: Automate Your Business For Growth
MLM Trigger Episode #215
We talked about how you can create a successful email marketing campaign and today we want to learn how to automate some of your MLM business without taking away the human touch. Lead Generation
It wasn’t too long ago when the key to winning lifelong customers was with the quality of the products/services delivered by a business. But now, customers no longer base their loyalty on price and product alone. Instead, they stay loyal to companies due to the quality of CUSTOMER SERVICE that they receive.
So you want to nurture your prospect relationships and grow your MLM business while you sleep.
But before we dive into that, let’s answer these couple questions first.
So WHERE do you find people for your network marketing?
And are you still struggling with HOW to find them?
LISTEN: ▶️ Automate Your Business For Growth
You see one of the most common challenge is you need to find people to join your business and you need to find customers to buy products. These two work together. The great thing about customers is they also become PROSPECTS that you can introduce to your business later on.
Did you know that the biggest reason why 90% of network marketers fail within their very first year? It’s when they’ve exhausted their list of family and friends without much success.
When they keep pitching everyone they bring to the business with no skills set and those who want hand holding. Or signing people who are not serious and who quit after 90 days. Then their business runs out of leads… yours doesn’t have to.
You want to attract fresh leads on a regular basis, get sales and sign-ups to grow you business by leveraging the power of the internet.
By automating your prospecting and leads generation, you will never run out of people to talk to again. Automation in customer service is a great way to optimize your efficiency by saving hours of your time and responding faster to your customers without losing the personal touch. Even though I don’t believe you can automate 100% of your MLM business, but you can automate a big portion of it.
Overall, the key benefits of automation in MLM business is Boosting efficiency… Distributors are responsible for various duties, most of which are repetitive, such as lead generation, prospecting and follow-up. Automation simplifies these operations, providing distributors more time to focus on building customer relationships and increasing sales.
The way you interact with a customers can trigger an immediate effect on their sense of trust and loyalty. You can demonstrate empathy by always making them feel heard, responding to them quickly and personalizing their email responses.
A good sales funnel simplifies your recruiting process, saves you time and puts your business on auto-pilot. You focus your time and money on generating leads and let your MLM Sales Funnel take over from there.
People start out as a prospect when they first enter your sales funnel. As they receive email follow-up messages from you about your offer, uninterested people weed themselves out and unsubscribe and interested prospects seek you out for additional information or they just sign up on their own.
So the first thing you want to do is to make a list of the tasks you do each week to grow your business. And brainstorm one way to automate each of those tasks.
Network marketers use a Sales Funnel as a part of their automation tool. Its purpose is to sift, sort and filter your network marketing leads for you — on Auto-Pilot to help you find interested prospects for your business. I personally use GroovePages.
Most network marketers use an auto-responder for their MLM Sales Funnel.
An auto-responder is nothing more than a software program that manages your leads for you and sends out emails automatically, on your behalf.
I use GrooveMail as my auto-responder.
There are many ways to get leads. You can buy leads, get referrals, set up events, work your warm market and many other ways. Automated MLM Leads are leads you generate yourself without physically talking to someone. You leverage technology or invest time and money to get prospects to come to you. That means you generate leads 24/7 whether you are sleeping or awake.
Start advertising free and paid (solo ads, social media, classified ads, safelists, pay-per-click, etc.)
Once you have the process in place, make sure to automate as much as possible. I know it will take a bit of time to invest initially, but the time that you will save going forward is going to pay back tenfold. It’s going to be huge chunks of time that you can then use to drive your business forward. So you can keep nurturing your prospect relationships and growing your MLM business while you sleep.
The benefits of automation in customer service provides enormous value but…
That being said, it is essential to remember that it is only the personal touch, the human-to-human relationships that’ll keep your customers coming back for more.
LISTEN: ▶️ Automate Your Business For Growth
May you be wealthier,
-Corine-
The top producers in MLM don't make a list of 200 people, don't do home meetings or anything like that. They use something equivalent of a sales funnels.